Subaru is the automobile manufacturing division of Japanese transportation conglomerate Fuji Heavy Industries Co., Ltd. (FHI).

Subaru is known for their use of boxer engines in most of their vehicles. The company decided to utilize all wheel drive in most international markets as standard equipment in 1996.

Fuji Heavy Industries, the parent company of Subaru, is currently in a partnership with Toyota Motor Corporation, which owns 16.5% of FHI.
Subaru Star Cluster

The company is named after the star cluster Pleiades; in Japanese the name is "Subaru", which roughly translated into English means, "to govern", "unite," or "gather together". The company logo is influenced by the star cluster. The large star in the logo represents Fuji Heavy Industries, and the five smaller stars represent the current five companies that are united under the FHI group. In Japan, the company also goes by the name Mutsuraboshi ("Six Stars"), under which title it appears frequently in very old Japanese documents such as Kojiki and Man'yōshū and literature such as Makura no Sōshi.

Source: Wikipedia